The Potential for a ‘revitalisation’ of the Irish Pub Concept – Mel McNally, Irish Pub Company

anois…We have long held the opinion that there is enormous potential for a properly conceived (and delivered) Irish Pub concept which moves the original concept into a new realm. Our opinion is founded on the following;

-The global insatiable appetite which we encounter for concepts that deliver sociability, warmth, humour and good times in an accessible and stylised environment.

-The weakness of indigenous Bar cultures – UK, Ireland and Australia excepted – where customers seek concepts of substance which are intrinsically different and engaging.

-The over-exposure of the Irish Pub concept in some markets of less than acceptable quality has led to a dilution in interest  and driven customers away. However that latent demand still remains.

www.irishpubcompany www.blog.irishpubcompany.com

•Is about taking ‘Irishness’ into the 21st Century •Its about presenting an alluring culture in a modern context •Its about dispelling cliché’d imagry and attitudes with dynamic and contemporary alternatives •Its about taking the best of the culture and giving it a new look and new attitude and a new tempo

MELMcNALLY

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Bar Websites: The 5 Things they MUST contain

bar_websites_websites_for_barsI hosted a great webinar today with Jennifer Haubein from Websites2Grow about the 5 Things Every Website Must Contain.

We spoke for more than an hour and came up with tons of great ideas for improving your website, getting out of website hostage situations and what solutions are available to get a great bar website live in less than 24 hours for less than what a bartender makes in tips on a Tuesday night!

You can catch the replay of our video and audio chat completely free of charge here: http://budurl.com/5WebSecrets